London specialty coffee brand with flat organic revenue and seasonal dips.
GRIND had no non-branded traffic strategy, and seasonal winter declines were killing revenue. Without a plan to capture organic demand beyond their brand name, they were leaving significant revenue on the table every quarter.
We built a recipe blog content strategy that captured coffee-adjacent searches year-round, revamped collection pages for product discovery, and ran seasonal SEO campaigns timed to buying peaks. The approach smoothed out seasonality and drove consistent organic revenue growth.
“They've helped us see huge growth through our organic search channels.”
Emma Gee — GRIND
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