I built Australia's largest SEO agency from a laptop under a bridge. Now I'm teaching everything I know — for free — through Hawk Academy.
Harry Sanders founded StudioHawk, Australia's largest dedicated SEO and AI Search agency, and Hawk Academy, teaching thousands of students each year about SEO and AI Search. He also co-founded Kadi, a luggage brand emphasising design and quality.
He serves as an ambassador for the Lighthouse Foundation, addressing youth homelessness and donating 100% of his speaking fees to the cause.
Every lesson comes from managing SEO for 1,000+ clients. Not theory from a textbook. What's actually working right now.
Traditional SEO is only half the picture. Learn how to show up in ChatGPT, Perplexity, and AI Overviews too.
3,400+ students already learning. No upsell, no paywall. Just free education because everyone deserves to understand search.
Join thousands of business owners learning how to get found on Google and AI search engines.
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AI Search tutorials, frameworks, and real data from 1000+ clients.
Calling out bad agencies, lock-in contracts, and vanity metrics.
From homeless at 17 to 150+ people. The real story.
"Speaking on behalf of attendees we all found Harry's story inspiring with plenty of takeaways. In an ever changing world our local accounting group has been hanging on to in person meetings. Requiring change, we sought Harry, a progressive and inspiring leader."
"Harry Sanders delivered an inspiring talk on leadership to our Coles team. His authentic storytelling and meaningful insights left a lasting impact, motivating our leaders to elevate their approach. Highly recommended!"
"After hearing Harry's story in 2023, we had no doubt that we needed to bring Harry back for our next leadership program. His story of navigating hardship with strength and determination resonated deeply with our leaders."
"Harry Sanders is one of the most impressive young entrepreneurs I've ever met. His story of resilience and his dedication to giving back through the Lighthouse Foundation is truly inspiring."
Join 3,400+ students learning how to get found on Google and AI search engines — without paying for ads.